The Invitation to Change Approach is grounded in compassion, connection, and the understanding that families can have a powerful helping impact on those struggling to change. The ITC Approach draws on evidence-based practices also found in Acceptance and Commitment Therapy (ACT), Motivational Interviewing (MI), and the Community Reinforcement and Family Training approach (CRAFT), as well as decades of clinical experience working with families and loved ones.

Built on the three pillars of Understanding, Awareness, and Action, the ITC first illuminates new perspectives on substance use and the process of change; next, it creates a foundation of self-awareness and willingness to engage with emotional pain. Finally, it emphasizes action, teaching communication and behavior skills to promote and support new behaviors in a person struggling with substance use.

The ITC was created with the idea of a waterfall in mind: the evidence-based ideas and strategies you learn will flow from you, to the families you work with, to the loved ones they are desperate to help. Families, clinicians, and those struggling can all take these ideas and methods and put them to use with practice, patience, and self-compassion.